No matter what type of business you are in the world of the Internet, or you bring the business previously run offline and now you grow the business online. Any business that is run certainly have the same goal namely success.
If you are thinking of doing business online then you will be faced with the name of SEO (Search Engine Optimization). SEO is an element of a complex and ever-changing, but SEO is important for any online business, or corporate entities. Without SEO, your website will only be buried under a pile of search engine results and you will get almost zero conversions. With the help of this Powerful SEO tips, hopefully your business site slowly It will generate increased.
This tips is not complicated, but simple tips and only how you want to practice or choose only to read without doing anything afterwards. Please read all of the following tips:
1. Create a Blog
Blog of course important for your business website. You create a blog is not solely for the SEO game, or produce content for displaying the keyword, it certainly will not work in the long term.
Instead, write for an audience or your visitors and generate blogs that bring people to visit your site again and again. This is a content marketing for your business is a very Effective
A side effect of this blogging activities of course is that over time, you will have relevant content and frequently updated for the search engines to do indexing, so your site is not considered dead by search engines.
2. Contents
Content is the best way to make your site into a place where people find and give people a reason to visit your site. Provide complete and detailed reviews for each product or service you want to sell, with a complete review will make visitors happy and do not leave your site when they read about that product.
If your review is very minimal, so visitors will be looking for another site to find more information on related products. So take your time to make a review of information that really complete required by visitors.
3. Prioritizing Readers
Do not be obsessed with imposing any keywords that you create into a blog post or a product description that aims to produce the relevant pages and hoping to get better results on your site. Rather write neatly and really informative. Do not write for the search engines, but write for your readers.
4. Images
In conducting business online, surely you do not just give the posts to your visitors, but also you have to put a image on your site, select the best images that attract visitors eyes first looked. Make the image optimization to fill the Title, ALT and description containing key words. Because the search is not always through the web, but through the image search will also help boost traffic to your site.
5. Make a Page in Social Network
Social media is a great way for small businesses to help building online sites, and this is a thing that should not miss, Create a page or a page of your business in social networking to attract visitors through social media and make it easier also for you to connect with your customers , As a first step, set up a profile with contact details and web addresses are accurate at famous social sites.
6. See Your Competitors
Find out what sites rank on page one for the keywords that you are the target, learn what the advantages and disadvantages of these sites, if you've come across, then make your site the better you can do.
7. Internal Link Strategy
By using the strategy of internal links will help you to improve keyword rankings specific targets, as well as helping your visitors to find the content useful or relevant. You can add Related Post under the post or in the middle of your content.
8. Beware With the Keyword
Keyword stuffing is a thing that can be seen by Google with ease. It also looks bad for visitors and affect the quality of the page.
Think of one or two keywords and phrases to target and use it naturally. Use words and semantics phrases associated to avoid repetition of keywords. Also use Long Tail keywords to compete in the search engines.
9. Use Google Analytic
Make sure your site is installed code from Google Anlitycs, Google Analitycs is a full-featured tool for analyzing your site, you can see how the number of daily visitors, months and years to your site. You can also see what keywords brought a visitor to your site.
10. Use Webmaster Tools
Having Google Webmaster Tools account, means that Google can tell you about a specific problem to your site.
Or if your site has been hacked and de-index of the search results, view the request link and source of traffic (according to Google), allows you to submit sitemaps, tell Google how you want your site to appear in the SERP and more.
11. Titles And Descriptions
The title and description will be displayed by the search engines in the search results, use a good title that also contain your keywords, and make the title of your content is not more than 60 characters.
To create the description, make descriptions that attract visitors and of course also contain your keywords. Make description of no more than 160 characters, create 160 characters to make the best description.
12. Url Structure
URL is also one of the first things that search engines use to determine the rank pages, so why it is so important to make your URLs easier for search engines. You can do this by making a short URL, aligning with the page topic and keywords, and make sure that it helps you to categorize your web page.
13. Use Heading Tags
The title tag should clearly tell the reader and the search engine on the page topic. A search engine is able to identify the post when it is marked by bracketing text in HTML pages. The post tags helps to tell the search engines by using the content level of importance as the title H1 tag, H2 and H3 as subtitles of your content. You can check the title tags of your site at this time by looking in the HTML view.
14. Social Network
Install social network share button at your business site, Social share is also the best way to distribute the content and products in social networking, most visits to your site can also be obtained from social networking, by install social share button, the majority of your visitors feel your posts are useful, then they will share to social media.
15. Forum
Make Tread in the famous Forum, display your products in forums and put links to be directed to your business site, By leveraging the Forum ,you will get visitors abundant potential, create an attractive tread and make your tread always looks alive.
16. Backlink
Wake up quality backlinks to support your website to get better search results, to date proven backlink is still effective for SEO optimization. But remember, make backlinks really good quality, because one quality backlinks have more effect on SEO than 100 junk backlinks.
17. User Reviews
Provide a column for users to give their reviews about your product, It can raise your site's conversion and your products, and reviews can also help to SEO.
18. Speed Of The Site
Since 2011, Google had explained that the speed of the site is one important factor for search rankings, and today, with a greater emphasis on the user experience than ever before, the speed of the site will continue to be a ranking factor. Users do not like to wait, which means your site will be abandoned when the user having to wait too long. There are some important things you can do to speed up the speed of the site:
- Check the site speed with Google Insights or GTMetrix, these two sites will give you information about what you need to change to improve the speed of the site.
- Make sure your web server can handle the needs of your site.
19. Mobile Friendly
With almost 40% of the organic traffic coming from mobile devices in 2015, and also google recently suggested to make the site more mobile friendly, it is not surprising that the mobile friendly website will get better rankings by Google. If you're using WordPress CMS for your business site, then you will easily find a theme that has been responsive. You can check your mobile-friendly sites in the Google Mobile-Friendly Test.
20. Be patient
This last tip I do not know if this will frustrate you or actually even strengthen you. Because you need to know SEO is not built only in a day. If and when you start working on it you have to be committed for the long term. I'm here talking years, not months or weeks. Because of the quality and quantity of traffic is at stake, SEO is very competitive.
Look at Facebook, Amazon, Twitter and other major sites, even though they are already very well known, they are still ongoing to spend their money for advertising to get visitors or customers who are more and more. They never stopped to make changes to become better. So if you intend seriously in the world of online business, then do not give up just for 1 month, 3 months or even a year. But try to continue as they are.
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